The New Age Health Spa
Marketing Brochure “Deck of Cards”
With new exquisite spa facilities and its idyllic mountain setting, New Age Health Spa partnered with Baseline to craft its brand identity and expand its client base. The spa’s marketing strategy, “defining the nature of living well,” is expressed in series of cards that apply strong visuals and defining words that highlight unique features and services at the spa. A quarterly newsletter, magazine, newspaper ads, services brochures, cookbook covers and an adaptive web site were also part of the identity program.